Timothy is a professional photographer based in Chicago. In 2014, he started photography career covering events and ad hoc projects through word of mouth.
Since then, he has decided to specialize in wedding photography and wants to build an online presence to showcase his portfolio.
As the industry becomes increasingly competitive, Timothy believes that a great brand and online platform to engage with his customers is necessary.
"In recent years, I have decided to focus on wedding photography and I want to build a brand that represents it. I hope to build a steady stream of wedding assignments through both word of mouth and online leads."
Rebrand the photography business
Understand the wedding photography industry
Create a website to showcase portfolio
Market & Consumer Insights
We work with our customers to incorporate business specific information with market insights. Your business can benefit from our market research solutions to gain a better understanding of your market, customers and competitors.
weddings per year
of couples use Facebook and Pinterest for wedding planning
search volume per month for keywords
of couples use smartphones for wedding research
wedding photographers with business listings
use at least one mobile app for planning
Create a brand that will stand out from the competition. Brand name, logo, slogan, fonts and color palette were thoughtfully selected.
Designed a website that is SEO optimized and mobile responsive to showcase portfolio and generate leads.
Leveraged on content marketing. Created a photography blog and writing 20 wedding related articles to increase organic website traffic.
Use social media to engage with target audience. Successfully implemented a 2-week Facebook and Instagram marketing campaign to generate sales leads.
"Every great brand is like a great story." And social media cannot be overlooked as a channel used for brand building.
incremental revenue in the first month
impressions on social media platforms
website daily unique visitors
new Instagram followers in one month
website bounce rate after first month
new Facebook followers in one month